Verifying an address matches its stated postal code before checkout
A mismatched postal code and city on an order form looks like a small typo until it turns into a delivery sent to the wrong part of the country entirely.
Tag
#ecommerce
Detecting mismatched billing and shipping countries
A retailer's fraud team found that orders where the billing country, shipping country, and connecting IP address all told different stories were disproportionately the ones that ended in a chargeback.
Adding a "closest pickup point" map to an e-commerce site
An online retailer wanted to offer pickup locker delivery, but only if shoppers could actually find which locker was nearest without leaving the checkout page.
Building a telecom coverage checker by postal code
A regional internet provider wanted visitors to check service availability at their address in one step, without a lengthy address form before the answer appeared.
Auto-filling a checkout address from a partial entry
A checkout form used to make shoppers type a full street address by hand, until suggestions started appearing after the third or fourth letter.
Estimating shipping cost from postal code alone
An online store needed a shipping estimate before checkout, working from nothing but the postal code a shopper had typed into a single field.
Personalizing checkout by country and currency
An online retailer stopped asking shoppers to pick their own country at checkout and started detecting it automatically from the connection making the request.